Just the ticket: web project works for City Sightseeing Oxford

Oxfordshire web design and development specialists OXLink are helping boost business for one of Oxford’s most visible companies in one of the city’s key industry sectors.

They’ve just finished a major rebuild of the Guide Friday City Sightseeing Oxford website – www.citysightseeingoxford.com – including developing a new system that helps with ticketing by using the latest web technologies.

Guide Friday City Sightseeing Oxford operates one- hour guided sightseeing tours of Oxford and their distinctive red and now also green open-topped buses are a familiar sight on the city’s streets. City Sightseeing Oxford’s General Manager, Jane Marshall, says: “We’ve worked with OXLink forever and they’ve done a brilliant job for us. The website is now much more modern, vibrant, visually attractive and user-friendly. It’s a key sales tool for us as we get a lot of visitor/tourist customers who want to plan their trip to Oxford before they get here. The innovations OXLink have introduced bring us up to speed with current technologies and make it easier for customers, especially those who want to use smart phones and QR codes and the like.”

OXLink, who are based at Monument Park, Chalgrove, have just celebrated their 18^th birthday in business, and Director, Lance Dorman, says his team drew on that experience for this job: “This is a great project for us as it gives us the opportunity to combine the experience we have of working with City Sightseeing Oxford and their market sector, with our team’s understanding of the latest web technologies. We’ve been able to create a bespoke website that works for City Sightseeing Oxford but also incorporates features that we can offer to other customers who want to make the very best use of what their website can do.”

Over 18 years of trading, OXLink have become an established provider of internet-related services built around their core business of web design and development. Key skills include design, content management (CMS) builds, e-commerce solutions, database systems and website server-side programming/client-side scripting, as well as organic search engine optimisation and Google Adwords pay per click advertising.

Guide Friday City Sightseeing Oxford are the only official operator of the City Sightseeing Tour in Oxford and have more than 20 years experience in the industry. The Guide Friday City Sightseeing bus tour encompasses 19 stops around Oxford, including its best-known attractions. Multi-lingual (13 languages) recorded commentaries are available on all tours.

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