We should use poetry more often to help tackle #highstreet vacancy.
It’s an idea sparked during an insightful and enjoyable visit with #TheVacantShopsAcademy to Grimsby town centre.
The poem in the lead picture is one of the locally-focused features of window vinyls and other place-based messaging installations being used here.
It made us reflect on all the different approaches to vacant unit window vinyls we see across our varying commissions. From simply posting the #property agent’s name and lettings details, through those drawing on colourful imagery or an idea of what the unit could become, to a set that reflects the location – its history, #heritage, people and stories.
The poem seemed to add something extra that might help encourage would-be occupiers to invest here.
What do you think…?
Do you have examples in your place of poetry or storytelling being used in this way…?
It’d be great to hear.
